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New iPhone app for design professionals

29 April 2010

In response to the environmental challenges facing the design and construction industries, Fresh Design Base has created and launched an iPhone application, which greatly improves efficiency and dialogue for, and between, professionals. SitePAD (Pocket Aided Design) allows the user to draw and view sketches in CAD format, in the palm of their hands. The user can upload and download drawings to and from their iPhone whilst out of the office, thus making the whole process much more efficient.

The application was devised after Fresh Design Base  recognised that there were major flaws with the early stages of any construction project. Early sketches of the work to be carried out are still being carried out with a pen and paper, and wherever paper is used, information gets lost in transit, translation, or simply misinterpreted by a colleague. These problems all result in an inevitable return to site to re-record the lost information. Fresh Design Base managing director, Timothy Barnard, takes up the story:

“None of it’s been easy and we’ve been involved in a steep learning curve from day one, but the economic downturn actually helped to give our product the focus and direction it needed. More importantly, it gave us an audience who were actually willing to listen. We now sell to a much larger market than first estimated, as people see the savings we offer”.

The software consists of two parts: the CAD drawing software on the device, and a web management facility. To summarise, the CAD file can be uploaded – instantly - to the web account from the phone (using mobile networks) and then accessed from anywhere, by anyone with a browser and internet connection. What this means is that a two-way instantaneous transfer of information is possible. A colleague can be working on your site survey before you’ve even left the site, or an engineer can be given access to the architect’s drawings.


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