This website uses cookies primarily for visitor analytics. Certain pages will ask you to fill in contact details to receive additional information. On these pages you have the option of having the site log your details for future visits. Indicating you want the site to remember your details will place a cookie on your device. To view our full cookie policy, please click here. You can also view it at any time by going to our Contact Us page.

Toyota aims to sell around 5.5 million electrified vehicles by 2030

18 December 2017

Toyota announces its plans toward the popularisation of electrified vehicles for the decade 2020-2030, with developments in its entire Toyota and Lexus line-up.

Toyota logo

Toyota's electrified vehicle strategy centres on a significant acceleration in the development and launch plans of hybrid electric vehicles (HEVs), plug-in hybrid electric vehicles (PHEVs), battery electric vehicles (BEVs), and fuel cell electric vehicles (FCEVs).

Toyota has been working toward creating ever-better cars and an ever-better society under the thinking of contributing to a sustainable society and creating mobility that brings smiles to customers. Addressing environmental challenges, such as global warming, air pollution, and limited natural resources and energy supply are of utmost importance to Toyota.

"Environment" is one of the anchors of the company's product development, alongside "safety/peace of mind" and "emotion." Electrified vehicles, which are effective for economical consumption of fuel and promoting usage of alternative fuels, are indispensable in helping to solve current environmental issues. In October 2015, Toyota launched the Toyota Environmental Challenge 2050, which aims to reduce the negative impact of manufacturing and driving vehicles as much as possible and contribute to realising a sustainable society. In the ever-better cars category, Toyota aims to reduce global average new-vehicle CO2 emissions by 90 percent from 2010 levels. This recent announcement is the main pillar of a mid-to-long-term initiative to achieve this challenge.

Electrification across the entire Toyota and Lexus line-up

• By around 2030, Toyota aims to have sales of more than 5.5 million electrified vehicles, including more than 1 million zero-emission vehicles (BEVs, FCEVs).
• Additionally, by around 2025, every model in the Toyota and Lexus line-up around the world will be available either as a dedicated electrified model or have an electrified option. This will be achieved by increasing the number of dedicated HEV, PHEV, BEV, and FCEV models and by generalising the availability of HEV, PHEV and/or BEV options to all its models.
• As a result, the number of models developed without an electrified version will be zero.
Zero-emission vehicles
• Toyota will accelerate the popularisation of BEVs with more than 10 BEV models to be available worldwide by the early 2020s, starting in China, before entering other markets - the gradual introduction to Japan, India, United States and Europe is expected.
• The FCEV line-up will be expanded for both passenger and commercial vehicles in the 2020s.

Hybrid electric and plug-in hybrid electric vehicles

• The HEV line-up will also grow, thanks to the further development of the Toyota Hybrid System II (featured in the current-generation Prius and other models); the introduction of a more powerful version in some models; and the development of simpler hybrid systems in select models, as appropriate, to meet various customer needs.
• Toyota also aims to expand its PHEV line-up in the 2020s.

Batteries are a core technology of electrified vehicles and generally present limitations relating to energy density, weight/packaging, and cost. Toyota has been actively developing next-generation solid-state batteries and aims to commercialise the technology by the early 2020s. In addition, Toyota and Panasonic will start a feasibility study on a joint automotive prismatic battery business in order to achieve the best automotive prismatic battery in the industry and to ultimately contribute to the popularisation of Toyota's and other automakers' electrified vehicles.

Furthermore, Toyota aims to focus on the development of a social infrastructure conducive to the widespread adoption of electrified vehicles. This includes the creation of a system to help streamline battery reuse and recycling, as well as support of the promotion of plug-in vehicle charging stations and hydrogen refueling stations through active cooperation and collaboration with government authorities and partner companies.


Print this page | E-mail this page