Land Rover-inspired smartphone that we’d all like to own
26 February 2018
Land Rover and Bullitt Group unveiled details of the Land Rover Explore Outdoor Phone, modelled on the popular Land Rover Discovery.
At the heart of the Land Rover Explore is a powerful 4000mAh battery that gives two days of typical use, or a full day of activities, with constant GPS Navigation mapping activated on the 5” HD display. Battery life can also be doubled by adding the included Adventure Pack while on the go. Once added, it can replace the need for a separate GPS device with its GPS patch antenna that improves the reliability and accuracy of the GPS. It also adds additional 3600 mAh of battery power and premium topographic mapping with Skyline augmented reality, courtesy of ViewRanger.
The Land Rover Explore withstands everyday use outdoors with good durability. It is drop tested to 1.8 metres with a factory fitted screen protector, it can survive underwater, including salt water complying to IP68 rating and can cope with extreme temperatures, thermal shock, humidity and vibration exposure. This level of protection ensures the device can survive heavy downpours or a muddy trail and will continue to work, keeping users connected at all times.
Designed in close collaboration with Land Rover, the smartphone takes subtle design cues from the capable and versatile Land Rover Discovery. Taking inspiration from the front grille design through to the headlamp architecture and even the knurled finish of the interior dials, it elegantly reflects the essence of the Land Rover brand. It’s a durable smartphone in a stylish design that is suitable for the office or enjoying the great outdoors.
The home screen features a customisable Outdoor Dashboard for instant access to weather condition information and sensor data from the device. It can be set up to show the details most relevant to any activity at a glance. Separately, the Explore Hub is a curated app portal, with a content catalogue relevant to many outdoor activities, as well as the Land Rover InControl apps. Plus, small features like a handy SOS flashlight and a Night red filter mode to reduce screen glare, help to ensure the Land Rover Explore is perfect for everyone with a passion for the outdoors.
Notable features also include a bright 5-inch full HD screen that’s optimised for sunlight legibility, while the touchscreen can be controlled with wet fingers or while wearing gloves. Improved connectivity options are provided by a dual SIM feature, giving users the ability to connect to two networks.
Joe Sinclair, Director of Branded Goods and Licensing for Jaguar Land Rover said: "We are excited to be collaborating with Bullitt Group to create the smartphone that we’d all like to own. A perfect combination of design and functionality that embodies the Land Rover DNA and enables customers to be outdoors for longer, with the confidence to go further.”
The Land Rover Explore launches with the Adventure Pack, bringing GPS handheld capabilities to the smartphone straight out of the box with an MSRP of £599. It will be available to order from April 2018 via www.landroverexplore.com and selected retailers and operators.
The Land Rover Explore will be on display at Mobile World Congress (stand CS78) followed by the Geneva Motor Show, 8-18 March.