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November 2015 - DRIVES......... the future?

27 July 2015

It is approaching 20 years since Design Products & Applications (DPA) magazine published its first Drives Supplement. Launched by former editor, Bob Brooks in November 1995 to much reader acclaim, the supplement continued to be published three to four times annually for the next fifteen years, keeping readers up to date with this fast moving industry.

Now, to celebrate the 20th anniversary of the launch of this supplement series, DPA is planning a 36-page commemorative 20th Anniversary Drives Supplement, to be bound into the November 2015 edition of the magazine.

Over the past two decades, the drives industry has experienced great changes. For example, what was once considered novel - and very costly - technology 20 years ago, has transformed from serious capital investment to almost commonplace commodity purchase. Large footprint chassis systems, often requiring special housings and cooling have given way to extremely compact standalone systems. And what might have required a software expert to program 20 years ago, can now be accomplished by the installation technician using popular, intuitive interfaces.

Moreover, as industry has had to pay greater attention to its energy use and carbon dioxide emissions, and government has imposed increasing levies on industry in its attempts to curb emissions and incentivise energy savings, drives and motor manufacturers have responded with increasingly innovative solutions, including application-specific drives and ultra-high efficiency motors. Here at DPA, we want to celebrate the advances made by the industry since we began our supplements back in 1995; how it has responded technologically to challenges such as climate change and energy conservation,as well as to the commercial pressures of a fast-growing, highly competitive global market.

This anniversary supplement will be among the biggest editorial projects DPA has undertaken in recent years. Back in 1995, all we could offer our readers and advertisers was a printed magazine; now, we have the Internet at our disposal, so in addition to the bound-in printed supplement, there will be a dedicated supplement e-newsletter with embedded video and extensive 'e-blast' promotion, ensuring maximum exposure to our readership and our other database recipients.

To find out more about how your company can be involved please contact;

Andrew Quenault at andrew.quenault@imlgroup.co.uk


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