Icona appoints 'perceived quality' consultant
28 June 2011
Icona Solutions, which develops, supplies and supports the perceived quality simulation and visualisation software application, aesthetica, has appointed Phil Colman as a perceived quality consultant. With a worldwide role, he will be based at new offices that Icona has taken at NETPark, the North East Technology Park, Sedgefield in County Durham. Colman, an expert in dimensional management and analysis for improving perceived quality, gained much of his experience at Jaguar Landrover and Ford.

Phil Colman
He was responsible for dimensional analysis of Ford’s acclaimed 3.2 litre diesel engine power-train used in Jaguar and Land Rover vehicles. He also undertook measurement planning for the new Range Rover Evoque as well as dimensional planning and analysis and locator selection and documentation for the Land Rover Freelander.
At Icona Solutions Colman will be responsible for providing companies such as Bentley Motors, Fiat, Nissan, Hyundai and Porsche, to name a few, with software application consulting and implementation services related to solving component and assembly variation issues.
His expertise here will enable companies to minimise the impact of manufacturing variation on the perceived quality of the final product and reduce costs by reaching agreement on variation allowances earlier in the design process than is usually the case.
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