Drives & Controls Show expectations grow
12 August 2011
The organiser of The Drives & Controls Show is confident that the 2012 event - taking place between the 17–19 April 2012 at the NEC, Birmingham - will exceed both the exhibitor and visitor numbers of 2010. Following on from one of the most successful Drives and Controls ever in 2010, the event attracted 103 exhibitors – 16% more than the previous show held in April 2008, before the worst effects of the recession had been felt.

The 2010 show was also 22% larger than the 2008 event, covering an area of 2630m2, and attracting more large-scale “showcase” stands. The event’s growing international status was evident in a Chinese delegation with more than twice as many exhibitors as in 2008.
Despite the recent recession, the co-location of events that includes Drives & Controls, Air-Tech, and The International Fluid Power Exhibition (IFPEX) attracted more than 8600 visitors in 2010.
The total number of sq metres for the combined 2010 co-located events organised by DFA Media was 4762m2. Ryan Fuller, exhibition sales director at DFA Media, believes this figure, along with visitor numbers will be significantly exceeded as manufacturing continues to regain confidence.
According to Ian Atkinson, managing director of the event organiser, DFA Media, the shows have achieved “significant growth despite tough conditions for manufacturers”. He says that this highlights industry’s “continuing commitment to support these important events”.
“As in 2008, the visitors came from across the core industrial sectors and more importantly with live projects and looking to place orders,” adds Drives and Controls exhibition sales director, Doug Devlin. “The exhibitors were delighted with the quality and quantity of leads, especially from Blue Chip companies.
“The seminar programme proved highly popular with some sessions overflowing into the aisles,” Devlin reports. “The investment in stand design, both in space-only and shell schemes, gave the whole event a feel-good factor.”
The NEC in April 2012 is set to be the focus of the largest manufacturing and engineering event of 2012. Drives and Controls Show, The Plant and Asset Management Exhibition, Air-Tech, and the International Fluid Power Exhibition (IFPEX) taking place between the 17-19 April 2012 at the NEC, Birmingham will form part of the manufacturing and engineering series of shows alongside MACH 12.
Show organiser DFA Media believes its series of events ensures industry professionals will be able to gain the broadest insight concerning what industry solutions are currently available on the market. Dedicated websites for the event are now live: www.drives-expo.com www.airtech-expo.com www.ifpex-expo.com www.maintenanceuk-expo.com
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