One size does not fit all: The influence of customisation in Industry 4.0(10/05/2023)
Manufacturing in the era of Industry 4.0 differs massively from the days of Henry Ford, who once said customers can have “any colour as long as it’s black”. Today, the industry is no longer focused on mass production, but increasingly on connecting the customer to the production process and on customisation. Here, Steve Hughes, Managing Director of REO UK, discusses how customisation is changing the face of manufacturing.